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Fontwerk

fontwerk@typo.social

<p>Finest Fonts for Brands and People. ❡ Latest release: Sukoon™</p>

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    Back in May, we were delighted to welcome a brand new #typeface to the #Fontwerk family. The idea for #Sukoon was born during a moment of deep relaxation and quiet contemplation for its designer Yanone. Over the course of a decade, that feeling of tranquility and peace evolved into a dynamic or humanistic sans serif font which supports over 400 Latin, Arabic, Cyrillic and Greek languages, with the name itself hinting at a focus on Arabic. In July, @identifont featured Sukoon as one of the new...

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    Is this the first ever documented @LTypI from Fontwerk? Typeface: https://fontwerk.com/en/fonts/west Found by @koeberlin in Vienna.

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    We’re kicking off a short nine-part series with responses to objections to a well-considered typeface. Let’s dive deep into the top objections to type that Agencies, Design Teams and Marketing Departments have to contend with. Some arguments are valid, yet others are often due to misunderstandings. All are easy to refute when you start regarding a typeface as a building block that is key to good organizational infrastructure and foundations of any brand. NINE REASONS WHY YOU NEED TO INVEST IN...

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    NINE REASONS WHY YOU NEED TO INVEST IN A GOOD FONT — PART 1/9 Nº 1 — “Why do we even need a new font?” To any critics or skeptics, you can say “Just because we’re doing a redesign, doesn’t mean that we have to change the typeface. But, whilst we’re looking at the whole brand, it makes sense to review the font choice at the same time and see if it still fits?”. Full article: https://fontwerk.com/text/why-should-i-pay-for-fonts

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    Probably the biggest use case to date for the ‘Case’ typeface.

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    NINE REASONS WHY YOU NEED TO INVEST IN A GOOD FONT — PART 2/9 Nº 2 — “Our Logo says who we are, why do we need our own font?” The next time you’re faced with a skeptic or critic, here’s what you should say: “Our Logo shows who we are. Our typeface makes sure that we are heard and recognized, even when our Logo is out of sight.” OR “Our Logo is our stamp while our typeface carries and delivers our message.” Full article: https://fontwerk.com/text/why-should-i-pay-for-fonts

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    NINE REASONS WHY YOU NEED TO INVEST IN A GOOD FONT — PART 3/9 Nº 3 — “We can change our fonts at a later date!” Here’s a great response: “Of course we can change our font later, but if we decide to do that today, we’ll just have to confront the problem later, costing more time and money and will have to tinker with it in thousands of places.” Full article: https://fontwerk.com/text

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    NINE REASONS WHY YOU NEED TO INVEST IN A GOOD FONT — PART 4/9 Nº 4 — “Our customers don’t buy from us because of our fonts!” Here’s what you could say to management: “No, our customers don’t buy because of the typeface. But every time they read something from us, our typeface communicates with them. Whether we want it to or not.” Full article: https://fontwerk.com/text

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    NINE REASONS WHY YOU NEED TO INVEST IN A GOOD FONT — PART 5/9 Nº 5 —“No one will notice the difference!” Here’s what to tell your boss: “Our customers and audience don’t need to be able to ‘tell’ the difference but they do need to ‘feel’ it!” Full article: https://fontwerk.com/text

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    NINE REASONS WHY YOU NEED TO INVEST IN A GOOD FONT — PART 6/9 Nº 6 — “Why should I pay for a font when you can get them for free?” When faced with the people who have purchasing power and make the decisions about budgets and cost, here’s how you could answer: “There’s nothing wrong with a free font but let’s not confuse ‘free’ with ‘fit for purpose’. We should choose the font that best meets and suits our requirements. If that solution happens to be free, then that’s great, but it shouldn’t be...

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    NINE REASONS WHY YOU NEED TO INVEST IN A GOOD FONT — PART 7/9 Nº 7 — “What could possibly go wrong with a free font?” So you can reply to the optimists: “When it comes to fonts, we should apply the same rules as we do for any other type of software. We need to know where it’s come from, who’s allowed to use it and who is responsible for it.” Full article: https://fontwerk.com/text

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    The fact that our essays are written by real people with almost journalistic care – thanks to @hitext for the latest post – has now been confirmed by the world’s first (?) “type influencer,” @jectives. We’ve also spent several weeks, no, months working on the next article. We’ll be publishing it very soon. Stay tuned. https://www.youtube.com/live/qGhrWv8vQCw?t=6041s

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    NINE REASONS WHY YOU NEED TO INVEST IN A GOOD FONT — PART 8/9 Nº 8 — “The Font is too expensive!” When you’re standing in front of the Board, this is how you can answer that question: “Let’s not regard this investment in isolation. If we use the fonts for five years, they’ll cost us just a few Euros a day, and, in return, they will represent our brand every single time our audience or customers interact with them.” Full article: https://fontwerk.com/text

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    NINE REASONS WHY YOU NEED TO INVEST IN A GOOD FONT — PART 9/9 Nº 9 — “Why do we have to pay for our fonts each year?” To answer this question, you can say: “We’re not paying for the same typeface each year. We are in fact ensuring that our User licenses evolve and align with our own company growth and development, thereby ensuring there are no nasty surprises!” Full article: https://fontwerk.com/text/why-should-i-pay-for-fonts

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    NINE REASONS … CONCLUSION To return to that very first question, “Why should we pay for fonts?”… Perhaps your boss or the management team should assess and evaluate the cost of the investment in fonts in the same way they would invest in hardware and infrastructure. So then, instead, the question becomes “What does this purchase achieve? How often will it be used? How long does it hold it’s value? Are there alternatives?”. A typeface only becomes expensive when it doesn’t deliver value relat...

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    FONTS IN USE: TAUSEND × BERLINALE 2026 Earlier this year, the great and the good from the film industry descended upon Berlin for the 76th #Berlinale. This year’s festival was very memorable and made the headlines in many ways. But rather than gossip, we wanted to take a moment to shine a little spotlight on one of the more invisible yet essential stars of the show, our very own Tausend, a new sans-serif family from Fontwerk, designed by @koeberlin in collaboration with Gabriel Richter. Tausend...

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    We are excited that our Tausend typeface family – designed by @koeberlin and Gabriel Richter) is among this year’s finalists for the prestigious TDC Awards. For the first time, the Type-High Award will be divided into Gold, Silver, Bronze, and Merit categories (the awards ceremony is in July). We’ll have to wait and see which one we win. In any case, we’re already very happy about the recognition. https://fontwerk.com/fonts/tausend-collection #TDC72 #TypeDirectors

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    Shortly after the TDC Award, Tausend has already received another accolade from the United States: the typeface family won a Merit at the Art Directors Club 105th Annual Awards. So much recognition all at once — wonderful! Thank you to the jury. #ADCAwards #ArtDirectorsClub #TheOneClub https://www.oneclub.org/awards/adcawards/-award/62854/tausend/

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    25% OFF FOR NONPROFITS, CULTURAL ORGANIZATIONS AND ARTISTS In our quest to ensure that we meet the needs of all our customers and also support and give back to those who want to make the world a better place, we’re introducing a 25% discount for all registered nonprofit organizations, cultural institutions (e.g., museums, galleries, publishers, festivals, libraries), and artists. If you are involved in charitable or cultural activities or represent a recognized institution and need the fonts f...

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    Since some people are considering switching search engines in light of recent events, we recommend #DuckDuckGo – and not just because of the fonts…

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    It always makes us smile when brands pair two of our typefaces together. So we were excited to see the killer combo of Nice Micro and Pangea take center stage for the Swiss premium swimwear brand, Noah*s Ocean. Full case: https://fontwerk.com/en/text/noahs-ocean-pangea-and-nice-micro Nice: https://fontwerk.com/en/fonts/nice-collection Pangea: https://fontwerk.com/en/fonts/pangea-collection #ad #FontsInUse

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    A single letter, drawn during a moment of inner peace. No concept, no goal, just tranquility. The designer and artist Jan Gerner, known as @yanone describes the state of deep relaxation and mental clarity he experienced in a remote forest cabin as almost sacred. In that moment, he had not created a form, but found it. It wasn’t a finished idea or full alphabet — just a feeling that would grow into a special typeface over the next ten years. #ad Meet Sukoon: https://fontwerk.com/fonts/sukoon Re...

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    Our newest typeface Sukoon can be characterized as a dynamic sans serif font. Thanks to its more open and clearly distinguishable letterforms, compared to static and geometric sans serif fonts, and its humanistic contrast axis, this style is considered the most legible in the sans serif genre, making it increasingly important in light of growing demands for accessibility. Nevertheless, the letters M, g, y and j stand out from the standard set of shapes in this type category. The slightly low-ha...

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    Sukoon is typography as sensation. It arose from a moment of silence and aims to send this moment to as many corners of the world as possible. Not as ornamentation, but as expression. Not only as craftsmanship, but also as art. If you look closely, you may sense a little of the clarity, beauty and tranquility from which it was born. Sukoon is @yanone’s third Arabic type design and his most important one personally. But the Latin, Cyrillic, and Greek parts also thrive on a friendliness, lightn...

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    Behind the Scenes of the Neue DIN Video: https://fontwerk.com/en/text/behind-the-scenes-of-the-neue-din-video

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    FONTS IN USE: Klaus Richter’s photographic documentary “Yamakasa” takes a look behind the scenes of the spectacular Hakata Gion Yamakasa Festival. Throughout the book, the typeface Tausend, designed by Christoph Koeberlin and Gabriel Richter plays a central role. Tausend’s compactness and slightly slanted ends correspond strongly with the structure of Japanese kanji and their dynamic strokes. Tightly spaced letters create a feeling of density and cohesion, as exemplified by the groups of me...

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    Much of the work we do, goes on behind closed doors and requires phenomenal amounts of blood, sweat and ink, so there is something really rather special, when we hear good award news about one of our typefaces. So we are absolutely over the moon to celebrate not one, but two, recent notable awards and mentions for Tausend by Christoph Koeberlin (@koeberlin) and Gabriel Richter. Tausend was awarded a Merit in the Hiiibrand Awards 2025, in the Professional Typography Category for Latin Type Desig...

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    CASE STUDY: THREE CUSTOM FONTS FOR ONE OF GERMANY’S LARGEST INSURANCE COMPANIES We are so proud of this project and deeply inspired by the exceptionally great collaboration. When a client embodies its brand values as R+V does, translating them into design criteria comes easily. Not only is it the biggest custom job we’ve done to date, it’s also our most detailed case study, giving you an insider insight to initial sketches, iterations and an exclusive behind-the-scenes peek as to how this type...

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    FONTS IN USE: NIKOLAI FOR GRŌA Whilst studying typography, Jana Heinz developed the branding for a fictional mental health foundation for young people, GRŌA. As the corporate typeface for the branding, Jana chose Nikolai. It is complemented by the sans-serif New Reason, which mostly appears in capital texts. Nikolai not only carries the logo, but also characterizes the entire advertising communication as well as the editorial design of the foundation brochure. With its expressive italics, st...

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    Hot on the heals of the recent wins for Tausend (Merit Honor in the Hiiiibrand Design Awards 2025 and 2026 ADC Awards), we are overjoyed to see Tausend Collection shortlisted (‘Auszeichnung’) in the Art Directors Club (ADC) Competition 2026 in the Typography and Type Design category. This means the typeface is among the 575 winners of this year’s competition, selected from 8,000 entries. If our calculations are correct, that means Tausend is among the top 7%. Huge congratulations again, Christo...