Feed: All Latest | Why Does Wikipedia Think I’m Evan Spiegel? by Maxwell Zeff AI generated summary, Read the full article for complete information. Maxwell “Max” Zeff, a young tech reporter, spent a week mistakenly featured as Snap CEO Evan Spiegel on Wikipedia after a user replaced Spiegel’s photo with a picture of Zeff taken at a TechCrunch conference. The change, made by the editor “Artem G,” persisted despite being reverted, prompting Zeff to investigate the edits, examine the contributor’s history, and even contact both the mysterious editor and Spiegel’s communications team. Zeff discovered that Artem G had a pattern of frequent Wikipedia edits, denied involvement when Zeff reached out, and ultimately learned that Spiegel himself was unaware of the mix‑up but was amused by the incident. The episode highlighted how a single rogue edit can temporarily rewrite a public figure’s online image. Read more: https://www.wired.com/story/why-does-wikipedia-think-im-evan-spiegel/ #evanspiegel #MaxwellZeff #ArtemG #Snap #TechCrunch #Wikipedia #Google #GoogleGemini #business #business_socialmedia #faceswap