Post #1746977
2026-03-09 19:10 UTC
@azonenberg @mnot Read this in the intro: "And if we’re being honest, the precision targeting story was oversold anyway."
This reads a lot like: "Now that it doesn't make money, we should also admit it's an ethical liability"
It's a good first step! Maybe they'll end up concluding that "respecting privacy is actually good for business" - I'm sure the business case is there, if they weren't so intend on developing the opposite case.
Replies (2)
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@azonenberg@ioc.exchange 2026-03-09 19:27
@benjaoming @mnot I mean, generally the best way to make a capitalist stop doing something is to convince them it won't make them money
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@beeoproblem@mastodon.gamedev.place 2026-03-10 00:10
@benjaoming @azonenberg @mnot IME they were never particularly good at actually precisely targeting the ads. At best I'd get the same "demographic" targeting that TV would provide. Cars, fast food, movies etc The only time I actually saw ads that genuinely interested me was from a service that delivered ads based on the content they existed alongside. For example ads for example a webcomic had ads for other webcomics. And that doesn't require any creepy profiling of viewers.