I think there's also a problem with the kinds of EVs everyone tried to sell. Tesla has seen legitimate success in making EVs a desirable luxury item. The Prius became something of a fashion statement among kale chip eating Californians in the 2000s because of its alleged economy, but it was still an economy car. It wasn't that nice or luxurious. Tesla made cars people wanted to drive and be seen driving, with an all-electric powertrain. Pretty much everyone tried to copy that business model, making excessively fast luxury sport sedanover blobs with price tags that make car shoppers start muttering the word "depreciation." Meanwhile, EVs tend to be the breeding ground for shit features everybody hates, like touch screen HVAC controls. Nobody wants to make a normal car that happens to be electric, which is what a lot of the buying public wants, but can't find.