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@vccbizlp@mastodon.au

2026-08-06 15:24 UTC

A concise report should include: - Campaign name and reporting period. - Target page and campaign objective. - Number of links requested and number delivered. - Live placement URLs. - Publisher name and topical category. - Anchor text or linked phrase. - A short explanation of why each placement fits the audience. - Any items that were rejected, replaced, or remain under review. (25/35)

Replies (1)

  • @vccbizlp@mastodon.au 2026-08-06 15:24

    Include screenshots only as supporting evidence. The live URL is the primary record because it allows the client to inspect the actual public page. If a page later changes, record the date of your original review and note the status during the next check. You can also add a qualitative rating such as “strong topical fit,” “acceptable contextual fit,” or “needs replacement.” This is more informative than presenting every result as equally valuable. (26/35)

    Open ##4421149