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@Wolf480pl@niu.moe

Post #2224747

2018-04-09 07:43 UTC

@lain@pleroma.soykaf.com Eh, I don't get why some people want analytics so badly. Before the internet, there was no analytics, and we lived, and the companies were making profit. So why do they need analytics now?

Replies (5)

  • @lain@pleroma.soykaf.com 2018-04-09 07:44

    @Wolf480pl@niu.moe to justify their existence to management

    Open ##2224748

  • @howl@social.zxq.co 2018-04-09 10:20

    @Wolf480pl@niu.moe @lain@pleroma.soykaf.com For a company deciding not to use analytics would be choosing to volountarily be at a disadvantage. In order for companies to prefer not tracking their users, it must be profitable for them removing the trackers, which right now is not the case'

    Open ##2224774

  • @espectalll@mstdn.io 2018-04-09 12:52

    @Wolf480pl@niu.moe @lain@pleroma.soykaf.com Businesses want to see what content generates more views in order to make more and better of it as well as promoting it more to people more likely interested, thus getting more income. The fix would depend on changing the economic model to one where businesses can largely profit without studying their users in detail, by e.g. relying less on advertising and more on word-of-mouth.

    Open ##2224788

  • @drwho@mastodon.social 2018-04-09 16:55

    @Wolf480pl@niu.moe @lain@pleroma.soykaf.com They don't even look at most of them, the analytics just fulfill a checkbox on a project report. Really the only time they get checked is when somebody gets called out in a meeting, and the scramble with the dashboard to come up with metrics before the boss.

    Open ##2224803

  • >So why do they need analytics now? That's a silly question, Money is the response.

    Open ##2224839