Post #2097494

YouTube just gave me an in-progress Professional Women's Hockey League game between Minnesota and Montreal, and you know what, sure! Ironically, this plays into a story I told a few weeks ago here which got some traction, that during my job at a dialup ISP in the 90s, I was responsible for streaming local USHL hockey games by plugging the radio into my desktop and sending it to RealBroadcaster. Part of it involved muting the input while ad breaks were on. Obviously, because the ads are being sold for RADIO, not the INTERNET. Not going to give free advertising if someone's not getting paid. ... But why isn't someone getting paid? Even today, live sports broadcasts online have that "AD BREAK IN PROGRESS" title. (Another one just came up as I'm typing this.) Why isn't the broadcaster selling ad blocks specifically for online distribution? Why isn't capitalism capitalizing the opportunity? What kind of crappy non-Snow-Crash future is this? https://www.youtube.com/watch?v=XeVjiFS0j_w