Matthew Broberg
mbbroberg@floss.social
<p>Tech nerd into cognitive psychology and systems of thought. Work as Director of Product Management – Cloud Platform.<br /> Incredibly into contribution and communities (but on hiatus from most while I learn to parent). Most importantly dad, yogi, disc golfer, cook, open source enthusiast 🐣🥏🍜🐈</p>
Posts
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Post #3187705
A long read on finding flow in a past role &gt; Applying Team Topologies to Marketing and Community https://mbbroberg.fun/articles/applying-team-topologies-to-marketing-and-community/
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Post #3187704
&quot;A fundamental misconception in product transformation is that everything must become a product.&quot; This point is essential, but can also be misleading. Here are two concrete examples of &quot;not a product&quot; needs turning into product needs: https://teamtopologies.com/news-blogs-newsletters/2025/2/7/project-to-product-transitions-challenges-solutions
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Post #3187703
Expectations have shifted drastically from Scrum Master to Product Manager. I wrote these guidelines after watching teams struggle with role confusion between PM and Engineering Managers during a shift in expectations. Do you have any go-to ways to realign the roles when they&#39;re out of sync? https://mbbroberg.fun/garden/product-management-signs-of-healthy-engineering-relationships/
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Post #3187702
I&#39;ve been working through a series of posts on how Team Topologies connects to my approach to product thinking. I&#39;ve got 11 and counting, so I organized them into a map of content here. I&#39;d love to hear if any are helpful to others. https://mbbroberg.fun/garden/team-topologies-map-of-content/
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Post #3187701
I&#39;ve been tinkering with AI coding agents lately and had an aha moment. The value comes from the shift in how I think because of how fast I can flow. More on that and the power of an &quot;enhance prompt&quot; feature: https://mbbroberg.fun/articles/falling-in-love-with-ai-coding-agents/
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Post #3187700
&quot;We just need to execute better&quot; is the most dangerous phrase in product management. Here&#39;s a little about why. https://mbbroberg.fun/articles/why-product-teams-fail-and-its-not-what-you-think/
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Post #3187699
A friend asked why I&#39;m still such a fan of Lean mindset in product development, so I wrote it up https://mbbroberg.fun/articles/continued-relevance-of-lean-thinking-in-product-management/
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Post #3187698
AI as we know it today is unlike any technology shift I’ve lived through. I’ve tried to stay genuinely skeptical without letting that skepticism kill curiosity–so I’ve been pushing myself to keep exploring. Here’s what I’ve found, as of April 2026. https://mbbroberg.fun/garden/when-and-where-i-stop-using-ai/
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Post #3187697
Friction is a product feature, it&#39;s just not always aligned to the user need. Here&#39;s my quick reflection on it. https://mbbroberg.fun/articles/friction-as-a-product-feature/