Post #781257 · Elektrine

@bildoperationen@tldr.nettime.org

2026-03-26 06:08 UTC

OpenAI&#39;s sudden discontinuation of its video model #Sora, just a few months after a spectacular deal with Disney, shows just how little these AI companies care about their so-called products. AI video apps, to quote @hito Steyerl, are «onboarding tools» — their purpose is more ideological than commercial. Rather than offering revenue-generating services (OpenAI is burning money with every single Sora generated clip), these apps are designed to accustom us to a world in which so-called generative AI seems inevitable — and to provide investors with impressive demonstrations of these models&#39; performance. In other words, companies like OpenAI do not develop consumer products; they merely launch demos that can be retracted once they have fulfilled their purpose. Never mind that, in the meantime, they are flooding our media landscape with a deluge of #slop and destroying entire cultural sectors in the process.

Replies (8)

@bureaux@mastodon.social 2026-03-26 06:44

@bildoperationen@tldr.nettime.org @hito@tldr.nettime.org ist halt wie ein grosshandel. disney als kunde und die einzel kunden bei disney..

Open ##2499319
@dvd@social.servus.at 2026-03-26 06:59

@bildoperationen@tldr.nettime.org @hito@tldr.nettime.org thanks for you thought. Maybe there should be more caution in calling this as the beginning of AI bubble burst, what a few are doing. this might be as you say just the discontinuation leading towards a next move. Like they need more infrastructure for AI assisted war machine.

Open ##2499321
@jan@tilde.zone 2026-03-26 07:43

@bildoperationen@tldr.nettime.org @hito@tldr.nettime.org Thanks to the investors for letting us burn your money, showing the danger of ai generated fake movies to everyone /s

Open ##2499322
@hito@tldr.nettime.org 2026-03-26 08:19

@bildoperationen@tldr.nettime.org few thoughts. 1.we are past "onboarding" .the military, is on board; the boat is afloat, AI bubble not bursting bc war economy. 2. what this means for image generators is unclear yet. one cautious guess: one part (slopaganda etc) will just get more normalised. about another part (small custom made models) we just dont know yet.

Open ##2499323
@Pettet8@mastodon.social 2026-03-26 09:51

@bildoperationen@tldr.nettime.org @hito@tldr.nettime.org Since some time now we prefer Mistral Le Chat - see also https://european-alternatives.eu/ Digital sovereignty

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@watchfulcitizen@goingdark.social 2026-03-26 11:02

@bildoperationen@tldr.nettime.org @hito@tldr.nettime.org honestly this was totally reasonable. Sora was far behind competitors. And they wanted to focus on Enterprise. I kinda get they letting go. I don't see the value of video generation past the hype

Open ##2499338
@cmthiede@social.vivaldi.net 2026-03-26 12:24

@bildoperationen@tldr.nettime.org @hito@tldr.nettime.org this shit is all going to fall on its head in short order. The US can't compete with the data trove China has with their all encompassing WeChat app sucking up all data points on everyone all at once. Unless these Silicon Demigods get over themselves and merge, or the US goes full fascist and forces a US surveillance superApp on the public, it's just assholes playing with wealth transfer machines.

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@gimulnautti@mastodon.green 2026-03-26 14:15

@bildoperationen@tldr.nettime.org @hito@tldr.nettime.org It’s reality manufacturing to benefit the Epstein Class.

Open ##2499340