Manual tracking entries and carrier portal-switching might feel manageable in October. Come November, that friction multiplies across thousands of European orders and the cracks show fast. Shopify has been investing heavily here — WooCommerce stores need to close that gap before peak trading hits. #WooCommerce #WordPress #eCommerce #EuropeanShipping #WordPressdeveloper https://wpguy.uk/blog/woocommerce-european-shipping-closing-the-shopify-gap/