Post #3784471
2026-07-13 12:10 UTC
The F-pattern isn't a reading style to design around. It's a symptom. NN/g's own follow-up shows the F only forms when a page gives readers nothing to anchor on. Front-load the point and the scan never starts.
And now docs have a second scanning reader: the AI retrieval pipeline. The same structure serves both.
https://open.substack.com/pub/stevearrants/p/writing-for-the-f-pattern?r=5qqjk8&utm_campaign=post&utm_medium=web&showWelcomeOnShare=true
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