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@JPK_elmediat@mastodon.art

Post #2997431

2022-12-20 06:58 UTC

@u0421793@stereophonic.space @petersterne@mastodon.social @thatonecalculator@stop.voring.me Hasn't been my experience. There is even a term for it, genericized or genericide. A generic trademark, also known as a genericized trademark or proprietary eponym, is a trademark or brand name that, because of its popularity or significance, has become the generic term for/synonymous with, a general class of products or services, usually against the intentions of the trademark's owner.

Replies (2)

  • @JPK_elmediat@mastodon.art 2022-12-20 07:00

    @u0421793@stereophonic.space @petersterne@mastodon.social @thatonecalculator@stop.voring.me In the US, the Kleenex name has become—in common usage but not in law—genericized: the popularity of the product has led to the use of its name to refer to any facial tissue, regardless of the brand. Many dictionaries, including Merriam-Webster and Oxford, now include definitions in their publications defining it as such. https://www.merriam-webster.com/dictionary/Kleenex

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  • @u0421793@stereophonic.space 2022-12-20 07:06

    @JPK_elmediat@mastodon.art @petersterne@mastodon.social @thatonecalculator@stop.voring.me that’s true – examples are Sellotape, which everybody calls any kind of adhesive tape simply because it’s the leading brand here in the UK (hilariously, the leading brand in Australia is called Durex!) Tarmac (which isn’t always made by that company) Velcro (more correctly it should be referred to as a hook and loop fastener, unless actually made by that company) JetSki (which is a trademark of Kawasaki, all others are merely personal water craft) Heroin (Bayer & Co) Hovercraft (Saunders Roe) Videotape (Ampex) Chromakey (Ultimatte – whereas the BBC steadfastly refers to it as CSO – colour separation overlay)

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